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Apple Releases New iPad Ad: Now

Posted in iPad, News on 20/06/2011 by J. Glenn Künzler

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Apple has released a new iPad ad, entitled “Now”, that continues to place emphasis on the user experience, trumping features such as text-to-voice, FaceTime, and the ability to read newspapers, magazines, and even books (including textbooks).

You can check out the ad below. It basically follows the ideas and formatting that Apple traditionally uses for their ads, focusing mainly on how the iPad can actually be used in a practical way in consumers’ everyday lives.

What do you think about the ad? Love it? Hate it? Sound off in the comments!



  • http://twitter.com/valerastoianov Valera Stoianov

    Hi! Tell me how is the last application for ipad 2 which shows the constellation of the lion? 

  • Chitra Sivasankar

    Love it as always!!!! :)

  • http://www.facebook.com/profile.php?id=100001507461354 Joseph Diamond

    I think it’s clever and it shows the uniqueness of the iPad (Or tablets in general) in comparison to a conventional laptop. Better than most Apple ads.

  • Gala425

    Love it but what about the iPad 3?? So on the fence

  • Quantum Leap

    It’s thin but very clean and as always sexy…

J. Glenn Künzler

Author

J. Glenn Künzler

Glenn is Managing Editor at MacTrast, and has been using a Mac since he bought his first MacBook Pro in 2006. Now he's up to his neck in Apple, and owns an old iBook, a 2012 iMac with an extra Thunderbolt display for good measure, a 4th-generation iPad, an iPad mini, 2 iPhones, and a Mac Mini that lives at the neighbor's house. He lives in a small town in Utah, enjoys bacon more than you can possibly imagine, and is severely addicted to pie.