More numbers from ComScore today gives us another look into the US smartphone market, as they are out with July 2012 numbers, showing market share across the mobile platforms from April 2012 to July 2012.
During the period, Cupertino-based Apple lead in total gains, boasting a 2 point change in overall smartphone platform (OS) market share and a 1.9 point change in total U.S. smartphone and non-smartphone sales. However, South Korea-based Samsung continued its strong lead as the world’s top handset manufacturer, boasting 25.6 percent of the total marketshare in July 2012, while Apple held 16.3 percent behind LG. Furthermore, Android continued to lead in OS marketshare with 52.2 percent, while Apple fall-behind in second place with 33.4 percent.
The amount of growth is a little surprising for Apple, as the much anticipated iPhone 5 is nearing its release. Today Apple invited members of the media to a September 12 event where the next iPhone is expected to be unveiled. A September 21 release date is rumored for the new device, which could kick of what is expected to be record setting sales form the September quarter.
The slow down in sales reported earlier today doesn’t seem to have contributed to a slow down in growth for iOS.