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Netflix Begins Launching Multi-User Accounts on iOS and Apple TV, Soon to Hit Other Platforms

Netflix Begins Launching Multi-User Accounts on iOS and Apple TV, Soon to Hit Other Platforms

Netflix has begun rolling out the highly anticipated multi-profile feature to its iOS and Apple TV apps. The feature allows subscribers to maintain separate profiles for multiple users sharing one account.

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AppleInsider:

Subscribers will be able to add up to five profiles for each account they own. Profiles will receive unique personalized suggestions based on viewing habits and ratings.

More importantly, those individual accounts will each have their own Instant Queue and Recently Watched lists. For example, parents will no longer have to share a queue with their children, or even spouses with each other, if they so choose.

The personal profiles can also be connected to a different Facebook account, to allow for personalized suggestions from that user’s friends on the social network.

The new user profiles feature will roll out to iOS and Apple TV users “over the next few days,” and other devices will be receiving support for the feature in the near future. Devices expected to receive the update “soon,” are: Sony’s PlayStation 3, Microsoft’s Xbox 360, “newer” Smart TV and Blu-ray players, Nintendo Wii, and Android

User profiles began showing up on the Apple TV earlier this week as part of a “soft opening” for the feature.