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Beats CEO Jimmy Iovine Reportedly in Talks to Join Apple as ‘Special Adviser’

Beats CEO Jimmy Iovine Reportedly in Talks to Join Apple as ‘Special Adviser’

In the wake of the report that Apple is in talks to acquire Beats Electronics to the tune of $3.2 billion, comes a New York Post report that Beats CEO Jimmy Iovine is in talks to join Apple as a “special adviser” to Tim Cook on creative matters. 

jimmy-iovine

The Post, via MacRumors:

Beats Electronics boss and veteran music industry executive Jimmy Iovine is in talks to join Apple as a “special adviser” to Tim Cook on creative matters, two sources close to talks tell The Post.

It is unclear if the talks are a part of Apple’s Beats Electronics grab, or if it is a completely separate deal.

Iovine’s strong contacts in the music world could potentially aid Apple in future negotiations with record labels.

Apple and Beats Electronics have had a long relationship, as early 2013 saw Beats CEO Jimmy Iovine meeting with Tim Cook and other Apple executives about a possible partnership. Iovine has also been quoted as saying that he pitched a streaming music service to Steve Jobs 10 years ago, but Jobs passed on the offer.