ESPN Internet Brand Makeover Begins With Overhauled iOS App

ESPN Internet Brand Makeover Begins With Overhauled iOS App

As part of the upcoming celebration of ESPN.com’s 20th birthday, the sports network is working on a brand makeover for its web and app properties, and the first step is a revamped ESPN app that works on both the iPhone and iPad.

ESPN Internet Brand Makeover Begins With Overhauled iOS App

What’s New in Version 4.2

-NEW: Support for iPad! The app takes advantage of the iPad’s gorgeous
screen to show you scores and news at the same time. Your favorite teams
follow you throughout the app. Simply tap the team icons in the lower
right for quick access.
-NEW: The ESPN App now looks beautiful on your iPhone 6 & 6+.
-We pulled a Puff Daddy and changed the name. Say hello to the ESPN App.
-Introducing ESPN Now. Swipe right from the news section to access up
to-the-minute ESPN photos, videos and social media content.
-Cricket World Cup support, including video clips and scores.
-Like Lebron, we took some time off in Miami to speed things up and fix
nagging bugs.

The new version of the ESPN app for the iPhone adds a new look and feel, native resolution support for the iPhone 6 and iPhone 6 Plus, and a new feature called ESPN Now, which brings you “up to-the-minute ESPN photos, videos and social media content” with just a swipe.

ESPN Internet Brand Makeover Begins With Overhauled iOS App

The new app still allows you to track your favorite sports and teams, just like before, and ESPN Radio is now embedded in the app, providing live broadcasts. ESPN subscribers can view the schedule for the network, and jump right into the WatchESPN app to view programming.

The venerable sports network will also be rolling out a new version of its website at the beginning of April to celebrate the website’s 20th anniversary.

The new ESPN app for the iPhone and iPad is available FREE in the App Store. [DIRECT LINK]

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