Apple’s New ‘Sticker Fight’ Advert Puts the Spotlight on iMessage Stickers

Posted in Apple News, iOS on 14/03/2017 by Chris Hauk


Apple on Monday posted a new ad on its YouTube channel. The new spot promotes the iPhone 7 and the iMessages stickers feature that debuted as part of iOS 10.

Apple's New 'Sticker Fight' Advert Puts the Spotlight on iMessage Stickers

The ad shows folks frolicking around, (as they tend to do in real life), slapping a wide variety of animated stickers on everything they can reach. The action is played out to the sounds of “Boys are Boys and Girls are Choice” by Monks. The featured stickers are just some of the available packs available via the Messages App Store.

The video ends with the tagline: “Say it with stickers on the iPhone 7.” The YouTube video’s description includes a link to the App Store, where all of the sticker apps featured in the ad can be found.

Sticker packs were introduced in iOS 10, and can be found in the Messages App Store. Developers can create apps that can be used in the iOS iMessages app. Stickers seem to be the most popular part of the store, as they can be used to accent conversations in the app, allowing users to slap them onto conversation bubbles, on photos, and even onto other stickers.

(Via MacRumors)


Chris Hauk

MacTrast Senior Editor, and self-described "magnificent bastard," Chris Hauk owns Phoenix Rising Services and writes for everyone's favorite "bad movie" website, Big Bad Drive-In.

His first Apple product was an iPod Classic 9 years ago, and he has since added a MacBook Pro, a number of iPads, iPhones, and multiple Apple TVs to his collection.

He lives somewhere in the deep Southern part of America. Yes, he has to pump in both sunshine and the Internet.