Articles by Chris Hauk

MacTrast Senior Editor, and self-described "magnificent bastard," Chris Hauk owns Phoenix Rising Services and writes for everyone's favorite "bad movie" website, Big Bad Drive-In.

His first Apple product was an iPod Classic 9 years ago, and he has since added a MacBook Pro, a number of iPads, iPhones, and multiple Apple TVs to his collection.

He lives somewhere in the deep Southern part of America. Yes, he has to pump in both sunshine and the Internet.

Apple Wooing EPIX to be a Part of Their Upcoming TV

Posted on 30/04/2012 by Chris Hauk

Reuters reports that Apple began talks earlier this year to stream films owned by EPIX, a cable premium television and internet streaming service backed by three major studios. Apple wants to stream the content on multiple devices, including a television, according to sources.


Review: Proporta Leather Protective Case with Notepad for iPad

Posted on 28/04/2012 by Chris Hauk

I want to protect my shiny new iPad as well as I possibly can. I’ve tried numerous cases. They all did what they were supposed to do, protect the treasure, but they all had drawbacks. Will I ever find the perfect case? The adventure continues.


Review: Leather iPhone 4S Case by Proporta

Posted on 28/04/2012 by Chris Hauk

My preference runs toward leather iPhone cases, but those I’ve tried start looking rough after just a few weeks, and have a tendency to fly open when I drop the phone. Recently I got to try the Proporta iPhone 4S Leather Case. Will it be an improvement?


Apple’s iPhone 4S “Celebrity” Ads Score Well With Viewers

Posted on 27/04/2012 by Chris Hauk

Advertising tracking firm Ace Metrix says viewer reactions to the new “celebrity” ads for Apple’s iPhone 4S are registering well with consumers. Generating scores higher than any other iPhone 4S ad released so far this year, the new ads feature Samuel L. Jackson and Zooey Deschanel.


First Time Apple Owners Make Up 1 in 4 iPad Purchases

Posted on 26/04/2012 by Chris Hauk

The iPad has played a large part in bringing new customers into the Apple fold, a new study reports, as it shows that about 25 percent of buyers in the U.S. say the iPad is their first-ever Apple product.


iOSLiveTV: Free Premium TV for Your iOS Device

Posted on 26/04/2012 by Chris Hauk

To be filed under the headings of “Too Good to Last”, and “Get it While You Can”, iOSLive brings free premium and broadcast television channels to your iPhone, iPad, and Apple TV.


Samsung (Update: RIM) Clutters Up Australian Apple Store With Hired Flashmob

Posted on 26/04/2012 by Chris Hauk

Samsung’s past efforts at “let’s tick off iPhone users so they’ll buy our giant-assed phone with a 1990’s stylus” clearly hasn’t been enough to attract the attention of Apple’s customers. So just like the ex-girlfriend who “will not be ignored”, today Samsung sent a paid flashmob to Apple’s retail store in Sydney, Australia to try to “Wake Up” iPhone users.


TIME Magazine: Why Apple is Winning

Posted on 25/04/2012 by Chris Hauk

Apple is in the middle of one of the most stunning financial runs in the history of corporate America. The company is currently averaging nearly $4 billion in monthly profit. It is sitting on a pile of cash amounting to $110 billion. This could just be the beginning.


iPads, Apes, and the Future of Communication

Posted on 25/04/2012 by Chris Hauk

The Bonobo Hope Great Ape Trust Sanctuary in Des Moines, Iowa is home to seven Bonobos with a large vocabulary. They’re communicating via lexigrams on touch-screen displays. Now they want to give them iPad-like devices to enable portable communication for the apes.