Apple’s latest television commercial highlights the iPad Air 2, demonstrating the filmmaking process using apps and accessories for Apple’s latest tablet.
As a response to charges that quality control has been lacking in recent iOS releases, Apple will reportedly conduct public betas of iOS 8.3 and iOS 9.
A new report claims that Apple is in discussions with Japan Display over a possible financing deal for a new LCD factory in Ishikawa for next year. Apple is said to be considering an investment of somewhere around 200 billion yen (Just under $1.7 billion USD).
Bloomberg is adding fuel to the Apple electric car rumor bonfire, as it reports today that the Cupertino company is shooting for a 2020 manufacturing start date for its vehicle.
Apple announced on Thursday that it has begun a repair initiative to fix certain MacBook Pro laptops that are suffering from distorted video, unexpected restarts, and other issues. The affected units will be repaired for free.
Apple tops the Fortune list of World’s Most Admired Companies for the 8th consecutive year, topping a list that includes Google, Amazon, and Starbucks.
All About Apple, an Italian non-profit organization that has been collecting thousands of historical Apple-related items over the past decade, has launched a crowdfunding campaign to open the “All About Apple Museum,” that will include over 9,000 pieces in its collection.
Battery maker A123 Systems has filed a lawsuit against Apple, and five former A123 employees, claiming Apple poached the five key engineers to work in a new battery technology division at the Cupertino company.
Apple, a company known to stand up for such social issues as marriage equality, has terminated its relationship with a lobbyist known to have promoted anti-gay legislation in the Alabama state congress.
Zane Lowe, one of BBC Radio’s most popular music personalities, is set to leave the British broadcasting firm in March, to take a still unnamed position at Apple.
The New Yorker’s Ian Parker spent time with Apple’s senior vice-president of design, Jony Ive, and has written a profile that is arguably the most detailed and interesting look yet at a man who joined Apple in the 90’s before Steve Jobs’ triumphant return, and who went on to become the king of industrial design.
A number of reports say Apple is working on a self-driving electric car. While there has been no confirmation from Apple, reports from The Wall Street Journal, and Reuters both claim their sources tell them that Apple is working on such a vehicle.
During his speech at President Obama’s Summit on Cybersecurity and Consumer Protection on Friday, Apple Chief Executive Tim Cook announced that the U.S. government will begin accepting Apple Pay for some transactions, starting with admission to national parks.
Apple has been rejecting a number of apps that include screenshots depicting violence or guns. Developers have been forced to modify their screenshots, blurring or removing any violent content in order to receive app approval.
Apple is once more allowing marijuana-centric apps in the App Store. MassRoots, a marijuana-centric social app has returned to the App Store. The app was removed from the App Store late last year.
Apple has now opened up the browser-based iWork for iCloud productivity suite on beta.icloud.com to anyone with an Apple ID, no matter what system they run.