Apple Surpasses Android in U.S. Smartphone Market

Apple Surpasses Android in U.S. Smartphone Market

Hot on the heels of Apple’s all-time-record quarterly financial report yesterday afternoon, new data from research firm Kantar Worldpanel ComTech reveals that Apple’s iOS platform is growing faster than Android, and surpassed Android in Q4 2011 sales with 44.9 percent U.S. market share, compared to Android’s 44.8.

As Reutersreports, much of this growth is due to the iPhone 4S launch in October, and the continued popularity and strong sales of the device over other competing smartphones.

Additionally, Kantar states that Apple’s share in the U.K. market is now at 34%, marking a huge 22 percent gain year-over-year. Dominic Sunnebo, global consumer insight director at Kantar, stated the following:

Apple has continued its strong sales run in the US, UK and Australia over the Christmas period. Overall, Apple sales are now growing at a faster rate than Android across the nine countries we cover.

The results are especially impressive considering that Apple only offers three models of the iPhone, while there are hundreds of Android-based smartphones available across all markets. Considering that Apple sells more iPhones per day than babies born, however, it shouldn’t be much of a surprise.