On the runway with iPhone 5s
Burberry Spring/Summer 2014. An incredible collection. Shot with stunning clarity. On iPhone 5s.
The ad, which runs 30 seconds, show the then yet-to-be-released iPhone 5s being used to shoot video at the show. The iPhone 5s was used to shoot all of the video for the entire show, although professional rigs were used to control the camera.
The background music in the video is “Soothing Me So,” by Victory.