• Home
  • Apple
  • News
  • Apple Receives ‘Outstanding Commercial’ Emmy for 2013 ‘Misunderstood’ Holiday Ad

Apple Receives ‘Outstanding Commercial’ Emmy for 2013 ‘Misunderstood’ Holiday Ad

Apple Receives ‘Outstanding Commercial’ Emmy for 2013 ‘Misunderstood’ Holiday Ad

Apple’s 2013 holiday ad, “Misunderstood,” in which a teenager seems too interested in his iPhone 5s to interact with the rest of the family during a Christmas get-together, has received a Creative Arts Emmy Award for Outstanding Commercial.

The Verge:

It likely brought tears to a few eyes when it ran, and those tears are paying off: as Adweek reports, it just took home a Creative Arts Emmy over the weekend for Outstanding Commercial. Under the direction of ad agency TBWA, “Misunderstood” won out over competition from GE, Nike, and Budweiser, which had two nominations.

“Misunderstood” beat out four other nominees for the prize. Two of them were Super Bowl ads by Anomaly for Budweiser—”Hero’s Welcome” and “Puppy Love.” The other two were BBDO’s “Childlike Imagination” for GE and Wieden + Kennedy’s “Possibilities” for Nike.

All of the nominated ads can be seen here: [DIRECT LINK]

  1. cvv for sale says:

    727402 876253Great blog here! Also your web site loads up fast! What host are you making use of? Can I get your affiliate link to your host? I wish my site loaded up as quickly as yours lol 409553

Leave a Reply

Your email address will not be published. Required fields are marked *