Last week, Whole Foods CIO Jason Buechel told The Wall Street Journal that since going live in later October, the grocer had already processed over 150,000 Apple Pay transactions.
With that number in tow, Mike Dudas, formerly of Google, PayPal, and Braintree, did a bit of math and deduced that Apple Pay transactions at Whole Foods now represent nearly 1% of all purchases.
While 1% doesn’t sound like a lot at first blush, it’s a damn respectable number, considering Apple Pay has only been around for about 3 weeks, and it’s currently only available on two mobile devices, the iPhone 6 and iPhone 6 Plus.
SIGH! CVS and Rite Aid, this could’ve been you!