Microsoft has put a holiday spin on its most recent MacBook Air-bashing Surface Pro 3 television ad. The ad’s jingle, set to the tune of “Winter Wonderland,” points out the Surface Pro 3’s “superior” features, and winds up with the MacBook Air user asking, “Seriously, where can I get one?”
It certainly isn’t the first time Microsoft has put the Surface Pro 3 head to head with MacBooks in its advertisements. The company has been aggressively running the comparison ads poking fun at the MacBook’s lack of tablet-like features since it first compared the devices side-by-side live on stage at the introduction of its 12-inch Surface Pro 3 back in May.
Of course, it’s an “apples to oranges” comparison, as the MacBook was never designed to include those features. And if Microsoft’s sales of its Surface tablets are any indication, they’re not features consumers really want anyway. At least not in a Microsoft product.