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Apple’s Back to School Beats Headphones Promo to go International in August

Apple’s Back to School Beats Headphones Promo to go International in August

While Apple has kicked off its “Back to School” promotion in the U.S. and Canada, we hadn’t heard any word on a date for an international rollout. Now comes word over the weekend that the same deal – offering a free pair of Beats headphones with the purchase of a Mac – will begin on either August 6 or 7, depending on the country.

Apple's Back to School Beats Headphones Promo to go International in August

9to5Mac:

Like those in the US and Canada, European customers will be able snag a free pair of Beats Solo2 headphones with a qualifying Mac purchase, or get €200 discount on the Beats Wireless Solo2.

French Mac blog Consomac reports that Apple retail head Angela Ahrendts told employees of the company’s wider rollout plans in a short video:

In the US and in Canada, in our stores and online, it is the season for Back to School. Kids go back to school in these countries earlier than a lot of other countries. It Will Be launching August 6 and August 7 in additional countries, again aligned to when your kids and your students Actually go back to school.”

In the U.S. and Canada, the company is offering the free headphones with the purchase of an iMac, MacBook, MacBook Pro, MacBook Air or Mac Pro with education pricing. The Mac mini is not eligible for the deal.

While Apple has long offered a Back to School promotion in its stores, this is the first year they have offered a pair of Beats headphones as the giveaway. In past years, the company has offered gift cards.

Currently, the rollout schedule for specific companies is unknown. We’ll let you know when the dates are announced.