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Ying and Yang: Hulu Price Changes Kick In, Results in Cuts to Its Ad-Supported Plan, Increases in Live TV Pricing

Ying and Yang: Hulu Price Changes Kick In, Results in Cuts to Its Ad-Supported Plan, Increases in Live TV Pricing

Streaming service Hulu announced last month that it would be changing its pricing structure this month. Those changes have now officially gone into effect. And as previously reported, there is both good news and bad news in those changes.

Changes are as follows (as reported last month):

Hulu: $5.99 per month

Hulu subscribers can stream more than 85,000 episodes of on-demand television, thousands of movies and award winning Hulu Originals with ads, now for $5.99 per month. Fans can enjoy current hits like The Good Doctor, Killing Eve, This is Us, Atlanta and Grown-ish as well as award-winning Hulu Originals like The Handmaid’s Tale, Marvel’s Runaways, Future Man and Castle Rock. Plus, Hulu is the exclusive streaming home to every season of beloved and current series including ER, Lost, King of the Hill, 30 Rock, Family Guy, Seinfeld, South Park, Curious George and many more.

Hulu (No Ads): $11.99 per month

The Hulu (No Ads) plan still offers the same massive library of on-demand TV and movies for $11.99 per month.

Hulu + Live TV: $44.99 per month

As the ultimate combination of on-demand and live TV, Hulu + Live TV features more than 60 live sports, news and entertainment channels to stream on virtually any living room or mobile device, PLUS  the more than 85,000 episodes of television on demand and thousands of movies in the core Hulu plan. Only Hulu offers this complete streaming television experience, all in one place.

In an email sent to current “Hulu with Live TV subscribers, the company says the price changfes will ensure the best experience for users:

These price changes allow us to continue delivering the best live and on-demand TV experience for you. In the last year, we’ve added more live channels, launched new and enhanced features that make viewing even easier, and expanded our full streaming library (which is part of your Hulu + Live TV plan) to more than 85,000 episodes of TV and movies, including award-winning Hulu Originals.

The new pricing went into effect on February 26 for existing subscribers.