Learn the Basics of SEO and ain the key insights to create a digital marketing strategy based on the needs of your brand.
Gain the key insights to create a digital marketing strategy based on the needs of your brand. Learn about different marketing channels and tactics, and master one of digital marketing’s most sought-after skills – how to apply your SEO knowledge in an overall digital marketing strategy.
- Access 8 lectures & 8 hours of content 24/7
- Understand all key digital marketing channels such as SEO, PPC, Social Media, Affiliate, Content, & Email
- Discover how to define your target audience & create buyer personas
- Create paid campaigns for social & search engines and optimize performance from analytics
- Produce a digital strategy encompassing a variety of channels & generate brand awareness
- Apply best practices for Website & mobile usability to reduce lead drop off
- Choose objectives & determine KPIs to find what success looks like to you
Upskillist | eLearning Providers
Upskillist is a global online education institution that provides interactive classes, designed to allow students to learn at their own pace. The courses offered by Upskillist cover topics including finance, photography, health and fitness, marketing, technology, design, beauty, music, business, and the English language. The company’s mission is to empower students with the skills they need to follow any career path in a flexible and affordable manner.
- Length of time users can access this course: 4 weeks
- Access options: desktop & mobile
- Redemption deadline: redeem your code within 30 days of purchase
- Experience level required: intermediate
- Have questions on how digital purchases work? Learn more here
- Any device with basic specifications
- Unredeemed licenses can be returned for store credit within 30 days of purchase. Once your license is redeemed, all sales are final.