Apple has inked a deal with EverPass Media that will bring Apple TV sports content to EverPass customers in the United States. EverPass Media bundles premium sports content for restaurants, bars, hotels, and other businesses that want to offer sporting events in their establishments.
With the addition of Apple TV, EverPass will be able to offer Formula 1, Major League Soccer, and Major League Baseball content at no additional cost via its EverPass Core content package. Other EverPass Core content includes NFL Sunday Ticket; Peacock Sports Pass (Premier League, Big Ten football and basketball); Prime Video (Thursday Night Football, NBA, WNBA, NWSL, NASCAR); ESPN+ (College football and basketball, NHL, PGA TOUR and more), Paramount+ (UEFA Champions League) and more.
With the addition of Apple TV’s sports programming, EverPass customers will now have access to:
- Formula 1®: U.S. customers receive all-access coverage of every Grand Prix™ – including practice, qualifying and Sprint sessions.
- Major League Soccer: Live coverage of every MLS match, including enhanced featured matches every weekend during the regular season on Saturday Showdown and Sunday Night Soccer as well as MLS All-Star Game, Leagues Cup, MLS Cup and more, along with pre-and post-match programming every matchday.
- “Friday Night Baseball”: A weekly doubleheader of featured MLB Friday night games, with pre-and post-game coverage.
“We are excited to partner with Apple and bring its premier content to EverPass, enhancing our ability to deliver must-have live sports to commercial audiences. From the continued growth of MLS and the enduring pull of MLB to Formula 1’s rapidly expanding global fanbase, Apple’s content strengthens and diversifies our library of premium offerings,” said Alex Kaplan, CEO of EverPass Media. “By integrating top-tier live sports with modern streaming technology and management tools, EverPass is continuing to build a complete and reliable technology solution that meets the specific needs of the commercial market and drives business for our customers.”