Chaos at Chinese iPhone 4S Launch After Delays and Shortages

Chaos at Chinese iPhone 4S Launch After Delays and Shortages

Almost as expected, absolute chaos broke out around Apple Stores around China for the release of the iPhone 4S, with either delays or shortages causing angry crowds to revolt against the store itself and the security guards, Reuters reports.

At Sanlitun, the riot police even had to intervene to prevent events turning seriously ugly. The other Apple stores opened as planned, but the 2,000 unit supply of the iPhone 4S was gone within hours, leaving customers angry and disappointed.

Apple later released a statement regarding the chaos:

Unfortunately, we were unable to open our store at Sanlitun due to the large crowd. And to ensure the safety of our customers and our employees, iPhones will not be available in our retails stores in Beijing and Shanghai for the time being.

They also pointed out that the iPhone 4S can be ordered online as well as in China Unicom retail stores, but this is unlikely to deter people from wanting to buy them from the Apple Stores themselves.

  1. JG says:

    I love my iPhone and I get the enthusiasm.  But this is ridiculous and Apple is right in suspending sales at it’s retail stores.  I’d be willing to bet this is mostly due to scalpers and profiteers wanting to push legit customers out of the way to get their hands on all the stock they could and it backfired.  Sad really that some folks have to screw this up so badly for others.

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