App Download Stats for China Reveal Importance of Localization

Recent statistics from AppAnnie show that localization is a key factor in iOS app downloads, especially in China. Just under 50% of iPhone and iPad apps that were downloaded in China had local language names.

Other countries are also featured prominently in these stats, with Korea having the most local language apps in the top 25 of monthly free downloads for the iPhone. France was second behind China on iPad apps.

Meanwhile, the US were the country to have downloaded the most free apps, in front of the Rest of the World category and China.
Henry Taylor-Gill

Henry is a student who is a huge Apple fan, and has used their products since day one. He can remember how happy he was when he received the first iPod back in 2001 as a birthday present. He has an international background, having spent most of his life in France but he now lives in the UK. He is also a native French speaker and can also speak Spanish at a decent level. In addition to tech, Henry is an avid sports fan and has his own sports blog.

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12 years ago