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T-Mobile Targets AT&T and the iPhone 4S in New Speed Comparison Ad

T-Mobile Targets AT&T and the iPhone 4S in New Speed Comparison Ad

The battle of the carriers continues, with T-Mobile bashing the speed of AT&T’s 4G network in its latest TV commercial. ┬áPart of its new ‘Alter Ego’ advertising campaign, it directs the viewer to the Test Drive tool on their website, allowing you to compare speeds with other carriers including AT&T, Sprint and Verizon.

This type of rival-bashing advert is now pretty commonplace in the technology industry, with Samsung having taken similar tactics against Apple. While brand-attacks are certainly nothing new in the advertising industry, they’re still just as sad and desperate as ever…

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