Amazing Apple Anecdote: Steve Jobs And Sir Jony Ive On Design

Amazing Apple Anecdote: Steve Jobs And Sir Jony Ive On Design

We’re back with another cool apple video for you to enjoy. This week I’ve unearthed a cool internal Apple video where Steve Jobs and Sir Jony Ive discuss design, and how they went about creating the iMac G4. I had never seen it before, and it’s another interesting insight into Apple and the company’s philosophy.

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