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Apple Adding to Its iAd Team to Prep for iTunes Radio Launch

Apple Adding to Its iAd Team to Prep for iTunes Radio Launch

Apple has been bulking up its iAd team during the last month, posting job listings for dozens of positions as the company preps for the launch of its iTunes Radio streaming music service.

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MacRumors:

Apple’s iAd team is handling advertising for the new service and has reportedly already signed up a number of high-profile brands to advertise on the service from its launch.

As of last Friday, Apple had posted five iAd focused positions on its own board, in addition to another 35 in LinkedIn. Openings posted include: account coordinators, ad design managers, project managers and engineers who will create new rich media ads for iAd.

Apple is also on the lookout for ad execs with creative experience to help brands and agencies better create ads for its iAd network.

As a head of the design and creative technology team, the Creative Manager supervises Designers and Creative Technologist and participates in the user experience and design execution of advertising campaigns on the iAd Network. […]

Working with cross functional teams of engineers and producers, you will be working with our agency partners, defining the best experiences in advertising for the iAd Network while pushing the limits of creative and technical platform. Your ability to be creative and resourceful in problem solving while working effectively with a range of technical backgrounds is extremely important in this position.

Previous reports have said iTunes Radio listeners will hear an audio ad roughly every 15 minutes, and a video ad will pop up once per hour, at times when a listener is apt to be looking at their device. Subscribers of Apple’s iTunes Match service get to listen to iTunes Radio without encountering ads. So, $25 per year = No ads.

iTunes will initially be available only to United States listeners at launch, which will take place alongside iOS 7 later this month. The service will roll out to other countries over time.

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