Dediu: Apps May Be Reason For Decline of iTunes Music Downloads

Dediu: Apps May Be Reason For Decline of iTunes Music Downloads

Reports earlier this week showed iTunes music downloads were on the downswing for the first time since the iTunes Store came online in 2003. At the time, we reported that analysts believed that music streaming services were the culprits. Now, Asymco’s Horace Dediu, who knows much about such things, has suggested another explanation that he believes makes more sense. People are simply listening less.

App Store Apps Wall

Dediu, via 9to5Mac:

Consumers have a fixed time budget, a more rigid constraint than their spending budget. Competition for a slice of a consumer’s time budget is far tougher than competition for a slice of a consumer’s wallet. So what’s amazing is that apps have successfully grabbed a share of this time budget.

One factor against Deidu’s theory: You can play music while engaging in other activities. Case in point, while writing for MacTrast, I often listen to music or podcasts in the background. It’s the way I work, a pattern set years ago while I was in IT.

Deidu does make a good point when he says:

This is the insidious march of a disruptor. It gains a foothold in a context where it has no competition and then relentlessly gets better, eventually displacing the far better suited alternatives. This is what I believe is happening with apps. They are asymmetric in their competition with established media and as a result they are easily ignored and brushed off as irrelevant competition. That is until the incumbent media sees a sudden drop in consumption.

For those of you who would like to dive into the numbers, Deidu’s post is available here.

What’s your opinion? Has the availability of streaming music led to you downloading less music from services like iTunes? Or, has the ubiquitous app led to less music, more games? Share your thoughts with us in the comments section below.

  1. 456075 769140Thoughts speak within just about the web control console video clip games have stimulated pretty skilled to own on microphone as well as , resemble the perfect tough guy to positively the mediocre ones. Basically fundamental troubles in picture gaming titles. Drug Recovery 158186

  2. 578709 302641Very fascinating subject , thanks for putting up. 283085

  3. 카피툰 says:

    772286 841386Nice blog! Is your theme custom made or did you download it from somewhere? A design like yours with a few simple adjustements would really make my blog shine. Please let me know where you got your theme. Kudos 11470

  4. 225249 435092Was koche ich heute – diese Frage stellen sich tag fuer tag viele Menschen. Und wir haben tag fuer tag die perfeckte Antwort darauf! Besuchen Sie uns auf unserer Webseite und lassen Sie sich von uns beraten . Wir freuen uns auf Sie! 552785

  5. nova88 says:

    229070 457303View the following suggestions less than and discover to know how to observe this situation whilst you project your home business today. Earn money from home 992457

Leave a Reply

Your email address will not be published.