Apple announced today that App Store developers have earned a total of $120 billion since the 2008 opening of the App Store. The announcement comes as part of a press release covering the launch of the Cupertino firm’s Entrepreneur Camp, which opens its doors to 11 female-founded app development companies that are attending a program at the Apple Park campus.
Today, Apple opens its doors to 11 female-founded app development companies for the inaugural session of Entrepreneur Camp. The program is designed to provide female app creators with the tools needed to thrive in today’s global app economy. Since the App Store launched in 2008, developers have earned $120 billion, with more than a quarter of that in the past year alone.
The inaugural program (an industry first), will last for two weeks, and is an immersive hands-on technology lab where participants work one-on-one with Apple experts and engineers to significantly accelerate their app development. Sessions include design, technology and App Store marketing, as well as ongoing guidance and support from an Apple Developer Relations representative.
Covered during the two-week period will be cutting-edge Apple technologies, including optimizing for the A12 Bionic chip, integrating Core ML, building new experiences with ARKit and more. Each participating firm will also receive two tickets to WWDC 2019 and complementary one year memberships to the Apple Developer Program.
“In the past, starting a small business often meant having to invest in overhead, inventory or retail space. Today, a world of opportunity opens up with some coding skills and an entrepreneurial spirit,” said Esther Hare, Apple’s senior director, Worldwide Developer Marketing and executive sponsor, Women@Apple. “The App Store is the new digital Main Street, and creative developers are tapping into the vast potential of the global app economy. We hope that this program helps to inspire women around the world to learn to code, join the iOS development community and share in the thriving app economy.”
The apps selected for the first session of Entrepreneur Camp are: Bites by Warehouse Apps LLC; Camille by Ohhh, Inc.; CUCO: Lembrete de Medicamentos by CUCO Health; Deepr by Mental Mobile, LLC; D’efekt by Tatevik Gasparyan, Nané Toumanian and Vahagn Khachikyan; Hopscotchby Hopscotch Technologies; LactApp by LactApp Women Health; Pureple by Iceclip LLC; Statues of the La Paz Malecón by Estudio Chispa; WeParent by FamTerra Inc.; and Seneca Connect by Seneca Women.
In the future, Apple plans to hold Entrepreneur Camp sessions on a quarterly basis, with as many as 20 female founded, co-founded, or led app companies being accepted for each session.