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New iPad Reaches 10% Adoption in Just Three Weeks

New iPad Reaches 10% Adoption in Just Three Weeks

Although Apple’s new iPad has only been available for three weeks, analytics firm Chitika reports that it already accounts for 10% of all online iPad traffic, and is still steadily gaining share, showing that Apple’s new tablet continues to remain popular even after the novelty has worn off.

Apple’s latest iPad quickly grabbed 5% of iPad traffic share in just 4 days, although this was partially due to increased usage by new owners during the first few days of availability. Chitika’s Gabe Donini had the following to say:

After surpassing a 5 percent adoption rate (relative to all iPads) after only four days on the market, The new iPad has been steadily gaining share on a daily basis. While this rapid increase can likely be attributed to early adopters of the product, a much more impressive feat lies in the tablets sustained growth in share since its release.

Chitika has been constantly monitoring usage of the new iPad, updating their numbers every 24 hours. While impressive, the new iPad’s growth rate is hardly surprising, especially considering the record-breaking sales the device generated in the first weekend after it launched.

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