Apple Grabs a 40.6% Share of U.S. Smartphone Market in Q3 2013

Apple Grabs a 40.6% Share of U.S. Smartphone Market in Q3 2013

New data from comScore shows that Apple upped their share of the U.S. smartphone market in the third quarter of 2013, taking a 40.6% share of the pie.



Sales of low-cost handsets mean that Android’s position as leading mobile platform is safe, with a marginal drop to 51.8 percent of the market, but Apple remained top of the vendor rankings …

Samsung, in second place, saw faster growth, with a 1.2% increase, but remains more than 15% behind the iPhone maker. HTC and Motorola both lost market share, while LG held steady, hanging on to 5th place.

The figures from comScore reflect only the first 10 days of sales for Apple’s iPhone 5s, and iPhone 5c, which were released September 20th.


Android remained in the lead when it comes to smartphone platforms, with a 51.8% share, slipping 0.2%. Apple’s iOS held a solid second place with 40.6%, up 0.7% for the quarter, meanwhile BlackBerry took third even though its share slipped 0.6%, Microsoft was fourth, the only one of the bottom three to increase their share, (+0.2%), and Symbian stayed pat with their miniscule 0.3% market share good for fifth place.

comScore’s figures are derived from a combination of web and app analytics and a large-scale survey of U.S. consumers.