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Apple’s Contributions to (PRODUCT)RED Have Topped $70 Million

Apple’s Contributions to (PRODUCT)RED Have Topped $70 Million

Bono’s (PRODUCT)RED charity has announced that Apple’s contributions to the charity have reached $70 million. Apple contributes to the charity by selling special red versions of iOS devices and accessories sold under the (PRODUCT)RED branding.

product_red_Apple_products

9to5Mac:

Apple currently sells red versions of the iPod shuffle, iPod nano, iPod touch, iPad Smart Cover, and iPhone cases under the (PRODUCT)RED branding. 

The contributions through the RED product sales go directly to the Global Fund to Fight AIDS in Africa.