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Apple Continues ‘Green’ Initiative – Hires New Manager of Renewable Energy

Apple Continues ‘Green’ Initiative – Hires New Manager of Renewable Energy

Apple, as a part of its continuing “green” campaign, has named former vice president of NV Energy Bobby Hollis as the company’s Senior Renewable Energy Manager.



The hire, which was confirmed on Hollis’ LinkedIn page, apparently took place earlier in April, though the exact date is unknown. According to Solar Electric Power Association Director of Research Mike Taylor, Apple’s new energy director sat on SEPA’s board of directors between leaving NVE and joining the company.

While it’s not known for certain exactly what Hollis will be working on at Apple, he may answer to the company’s global energy program leader Mike Petouhoff or head of environmental operations Lisa Jackson. 

Apple launched an eco-friendly campaign in April dubbed, “Better.” The effort includes a new commercial narrated by company CEO Tim Cook outlining Apple’s current and future environmental efforts. The company recently announced that 94% of the energy used by its data centers and corporate buildings comes from renewable energy sources.

The company also launched a revamped environmental responsibility mini-site that features a letter from Jackson detailing Apple’s renewable energy and recycling programs.

Other parts of Apple’s “green” campaign have included Jackson taking NBC’s “Today” show on a tour of the company’s Maiden, N.C. iCloud data center facility. Renewable energy, via solar and bio-gas power plants, produce 100% of that facilities needs.

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