Apple revealed on Friday that their new Apple Watch will make its debut in three new countries on July 17. The Watch will becomes available for purchase in The Netherlands, Sweden and Thailand on that day.
Apple made the reveal quietly via updates to its official Dutch, Swedish, and Thai websites. No pricing information is available yet, though they will likely track closely with regional neighbors.
In related launch news, Apple kicked off its second-wave launch of the Watch in Italy, Mexico, Singapore, South Korea, Spain, Switzerland and Taiwan via the Apple Store, Apple Online Store and select Apple Authorized Resellers.
The Apple Watch is estimated to have sold around 2.79 million units since pre-orders began on April 10. Those figures come from digital commerce firm Slice Intelligence. Apple hasn’t released any official sales numbers for the Watch.
Demand for the Apple Watch has been termed as “healthy” by industry sources, and Apple CEO Tim Cook recently noted that developer interest in the wearable device is greater than both the iPhone and iPad was at similar points in their lifecycles.
Cook said developers are working on more than 3,500 apps for the device, well ahead of the 500 apps that were available for the 2008 edition of the iPhone and the 1,000 apps for the first iPad in 2010