Report: New Apple TV to Debut in September

Report: New Apple TV to Debut in September

Buzzfeed‘s John Paczkowski reported on Thursday that Apple is planning to debut its much-anticipated next-generation Apple TV in September. His sources indicate the new streaming box will be unveiled at the same event where Apple will debut their new “iPhone 6s,” and “iPhone 6s Plus” handsets.

Report: New Apple TV to Debut in September
Apple TV and controller concept by Martin Hajek


As has been previously rumored, it is said to include an A8 processor, a touch-pad based remote that’s “drastically improved” compared to the current version, a new operating system that supports a full App Store, developer APIs, and Siri voice control, and more on-board storage to accommodate apps. Physically, the Apple TV will take on a new, slimmer look.

Paczkowski says Apple will not be premiering its much-rumored television service at the event, as his sources indicate the streaming service will possibly launch in late 2015, but more likely sometime early 2016. Apple’s streaming television bundle is said to include around 25 channels, and will cost approximately $30 to $40 per month.

Apple had bene expected to debut a new set top box, along with the streaming television service back in June at WWDC 2015, however the two were “not ready for prime time,” thus delaying the introduction of both products.

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