• Home
  • Apple Pay
  • News
  • Apple is ‘Working Rapidly’ to Expand Apple Pay to More Countries

Apple is ‘Working Rapidly’ to Expand Apple Pay to More Countries

Apple is ‘Working Rapidly’ to Expand Apple Pay to More Countries

Apple’s Vice President of Apple Pay, Jennifer Bailey, sat down with TechCrunch to discuss the company’s plans for the contactless payments service. Bailey says Apple is working toward its goal of making the payments option available in “every significant market” the company is in.

Apple is 'Working Rapidly' to Expand Apple Pay to More Countries

TechCrunch:

“We have announced Hong Kong [and], across the [Asia Pacific] region, we’re talking to many partners and banks and evaluating how quickly we can bring Apple Pay to new markets,” former Netscape exec Bailey said.

Apple has so far concentrated on logical market targets such as the huge Chinese market, and Singapore and Hong Kong, which are admittedly small markets, but share consumer traits with the Western world. Bailey shared a bit of what Apple looks for when considering expansion into a country.

“First, we look at the size of the market for Apple products,” she said. “We also look at credit and debit card penetration, and [existing] contactless payment coverage.

“[But] when we bring Apple Pay to market even when contactless is low it will grow — it was 4 percent in the U.S. but is now 20 percent. We also work with our network partners, where we can utilize integration with Amex and Visa, to go to market quickly.

Apple Pay hit three million provisions inside its first three days inside China, and worldwide it is adding one million new users per week. Bailey says the service is “seeing incredible user and developer reception” inside China.

“From all indicators the launch [in China] has been really successful,” she added.

  1. 65654 208510Aw, this was a really good post. In concept I wish to put in writing like this in addition – taking time and actual effort to make an exceptional article even so what can I say I procrastinate alot and not at all appear to get something done. 341526

  2. 810544 527670You should take part in a contest for among the top blogs on the web. I will suggest this internet internet site! 423533

  3. huawai nova7 says:

    135885 177680Really usefull blog. i will follow this blog. keep up the good work. 101235

  4. 뉴툰 says:

    476643 618199Your writing style has been amazed me. Thank you, quite great article. 115574

  5. 456349 556022Music began playing any time I opened this website, so frustrating! 73979

  6. nova88 says:

    691956 960128This is a great web page, could you be interested in performing an interview about just how you created it? If so e-mail me! 981799

  7. 501313 594613Wow, awesome blog structure! How long have you been running a blog for? you made blogging appear effortless. The total look of your web site is amazing, let alone the content material! 322867

Leave a Reply

Your email address will not be published.