Apple Music now boasts 36 million paying subscribers, up from the 30 million worldwide figure reported in September 2017.
The Wall Street Journal reported on Sunday that although Spotify has nearly twice the worldwide subscribers than Apple Music, with 70 million paying subscribers, Apple’s streaming music service is growing at a faster clip in the U.S. than Spotify.
Apple’s subscriber-account base in the U.S. has been growing about 5% monthly, versus Spotify’s 2% clip, according to the people familiar with the numbers. Assuming those growth rates continue, Apple will overtake Spotify in accounts this summer.
Both services’ subscription plan fees are identical, offering a student plan at $4.99 per month, a standard plan at $9.99 per month, and family plans for up to six users at $14.99 per month. Spotify has been available in the United States since 2011, while Apple Music launched in 2015.