• Home
  • Apple
  • News
  • Apple Lures Google’s Chief of Search and Artificial Intelligence Into the Apple Fold

Apple Lures Google’s Chief of Search and Artificial Intelligence Into the Apple Fold

Apple Lures Google’s Chief of Search and Artificial Intelligence Into the Apple Fold

The New York Times reports Apple has hired Google’s former head of search and artificial intelligence, John Giannandrea.

Giannandrea will run Apple’s overall “machine learning and A.I. strategy,” and will report directly to the company’s CEO Tim Cook.

Apple Lures Google's Chief of Search and Artificial Intelligence Into the Apple Fold

Photo credit: Paul Morris/Bloomberg

In an email sent out to employees and obtained by The New York Times, Cook had high praise for Giannandrea. “John shares our commitment to privacy and our thoughtful approach as we make computers even smarter and more personal,” he said. “Our technology must be infused with the values we all hold dear.” 

The move comes in the wake of criticism Apple has faced for Siri, it’s virtual personal assistant built into the company’s iOS, Mac, Apple TV, and HomePod lineup. Apple has faced criticism for Siri’s perceived shortcomings when compared to competing virtual assistants from Amazon, Google, and Microsoft.

Giannandrea, when he was a senior vice president at Google, led the drive to integrate artificial intelligence through Google’s products, such as internet search, Gmail, and Google Assistant.

Giannandrea spent 10 years at Google, after joining the company as a part of Google’s acquisition of Metaweb, a startup where he worked as a chief technology officer.

Leave a Reply

Your email address will not be published. Required fields are marked *