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Apple to Develop Programming for Kids in Partnership With Sesame Workshop

Apple to Develop Programming for Kids in Partnership With Sesame Workshop

Variety reports Apple will partner with Sesame Workshop to create kids’ programming for Apple’s yet unannounced streaming service.

The streamer is teaming up with Sesame Workshop to create a new slate of kids’ programming for Worldwide Video, led by Zack Van Amburg and Jamie Erlicht. The content will be wholly original — and will not include “Sesame Street,” which has its own separate deal at HBO and also airs on PBS.

Under the multi-series order, Sesame Workshop — the nonprofit educational organization behind “Sesame Street” — will produce live-action and animated series, as well as develop a puppet series for Apple. Over the course of its 50-year history, Sesame Workshop won more Daytime Emmys than any other children’s production company.

Non-profit organization, Sesame Workshop develops educational programming for kids, including the long-running “Sesame Street.”

While the deal is just the latest in a string of deals Apple has signed for over a dozen original television series, it is the first to feature content for the youngsters.