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Snoopy Comes to Cupertino: Apple Makes Deal for All-New and Exclusive ‘Peanuts’ Content

Snoopy Comes to Cupertino: Apple Makes Deal for All-New and Exclusive ‘Peanuts’ Content

Snoopy is on his way to your Apple TV and iPhone. Variety reports today that Apple has made a deal with production company DHX Media to produce all-new “Peanuts” content that will be streamed exclusively on Apple’s streaming platform.

DHX and its subsidiary, Peanuts Worldwide, will develop and produce original series, specials and shorts based on the iconic gang of characters created by Charles M. Schulz.

As part of the partnership, DHX will produce original short-form STEM content that will be exclusive to Apple featuring astronaut Snoopy. Peanuts Worldwide and NASA recently signed a Space Act Agreement, designed to inspire a passion for space exploration and the STEM fields among the next generation of students.

The “Peanuts” comic strip launched in 1950 in seven newspapers. The comic strip grew into a media empire spawning animated specials, series, and films as well as merchandise and amusement park attractions. Well-known characters from the strip include Charlie Brown, Snoopy, Lucy, Linus, Sally, and Woodstock.

The Peanuts deal is just the latest content acquired by Apple for its upcoming streaming service. Recent deals have included a deal for new shows from M. Night Shyamalan, a new Jennifer Garner-led series, and more. Apple’s streaming service is expected to debut in the second half of 2019.

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