HBO Max, the new WarnerMedia streaming service that will combine HBO shows and films with content from Warner Bros and Turner TV, will debut on Wednesday, May 27, it was announced today. HBO Max will feature more than 10,000 hours of programming.
A slate of premium Max Originals will be available to viewers from day one, including the scripted comedy Love Life, starring Anna Kendrick; Sundance 2020 Official Selection feature documentary On the Record; underground ballroom dance competition series Legendary; Craftopia, hosted by YouTube sensation LaurDIY; the all-new Looney Tunes Cartoons, from Warner Bros. Animation; and Sesame Workshop’sThe Not Too Late Show with Elmo.
HBO Max will include all existing HBO content, but will also include classic movies and television series. TV shows and films will be added from CNN, TNT, TBS, The CW, TCM, Adult Swim, and more, with series like “The Big Bang Theory,” “Friends,” and “South Park” also included. Some of the original content will include “Toyko Vice” with Ansel Elgort, a “Grease” spinoff, and a sequel to “Gossip Girl.”
“Our number one goal is having extraordinary content for everyone in the family, and the HBO Max programming mix we are so excited to unveil on May 27th will bear that out,” said Robert Greenblatt, Chairman of Warner Media Entertainment and Direct-To-Consumer. “Even in the midst of this unprecedented pandemic, the all-star teams behind every aspect of HBO Max will deliver a platform and a robust slate of content that is varied, of the highest quality, and second to none. I’m knocked out by the breadth and depth of our new offering, from the Max originals, our Warner Bros library and acquisition titles from around the world, and of course the entirety of HBO.”
The service will cost $14.99 per month during the first year. In 2021, WarnerMedia also plans to launch a lower-priced ad-supported version of the service in 2021.
Existing HBO subscribers on AT&T and HBO Now direct billing subscribers with be provided access to HBO Max for free, and customers who subscribe to AT&T’s premium mobile and broadband packages will also be offered HBO Max access at no cost.
DirecTV, U-Verse, and AT&T subscribers who already pay for AT&T will get access to HBO Max at no additional cost. Free access will be included in the following packages: DirecTV Premier, U-Verse U400, U-Verse U450, and AT&T TV Now Max.
New AT&T TV and DirecTV Choice, Xtra, or Ultimate customers will get one free year of HBO Max, while other tiers will receive a three-month free trial. Wireless customers who have AT&T’s Ultimate Elite plan will get HBO Max for free, other plans will get one-month free trials. Customers who have the AT&T Internet 1000 plan will also get HBO Max for free.