Apple and Zendesk are no making Apple Business Chat generally available. The service was previously available only to selected customers as a beta service. Users will be able to use Apple’s chat platform, integrated with Zendesk Support.
Apple Business Chat debuted in 2018 and allows companies to offer chat support via the iMessage platforms, allowing iPhone, iPad, and Mac users to communicate with customer service.
The feature offers native integration with other Apple services, including Apple Maps and Apple Pay, allowing the inclusion of useful information and the ability to pay for products and services directly in the Messages app while chatting with support personnel.
Apple Business Chat can be integrated with Zendesk Support, allowing companies to connect to their customers on multiple platforms and manage all interactions in a central location.
“For Zendesk customers, this opens another channel for them to communicate with customers in the way that feels easiest and most convenient to them,” said Warren Levitan, Vice President of Conversational Business at Zendesk. “We’re excited that more customers can now harness the power of modern messaging to build digitally transformative customer experiences on any Apple device.”
For more information about Apple Business Chat integration, visit Zendesk’s official website.