Apple easily retained its position as the largest buyer of semiconductor chips in 2020, says the latest data reported by Gartner.
Apple spent $53.6 billion on chips with an 11.9% global market share, which represented 24% growth year-on-year. Samsung was the second-biggest buyer, spending $36.4 billion for 8.1% of the market, for 20.4% growth year-on-year.
The two companies combined spent more than $90 billion of semiconductor chips in 2020, for a $16.6 billion total increase compared to 2020.
Apple retained its position as the No. 1 global semiconductor customer in 2020, thanks mainly to the continued success of AirPods, special demand for Mac computers and iPads, and increasing NAND flash consumption. “Increasing demand for mobile PCs and tablets due to working from home significantly drove the production of Macs and iPads through 2020,” said Masatsune Yamaji, research director at Gartner. “The company also began its transition to Apple silicon for its Mac product line in the second half of 2020.”
The top 10 companies in 2020 remained unchanged from 2019, and increased their semiconductor spending by 10% in 2020, accounting for 42% of the total market, up from 40.9% in 2019.