Apple is targeting spring 2026 as the release timeframe for the debut of its delayed Personalized Siri features, reports Bloomberg‘s Mark Gurman.
Gurman says Apple has an”internal release target” of 2026, which jibes with comments from Apple executives earlier this week.
Apple’s software engineering chief Craig Federighi and Apple’s marketing chief Greg Joswiak sat down with Tom’s Guide editor-in-chief Mark Spoonauer, and TechRadar editor-at-large Lance Ulanoff for a interview during WWDC. During the interview, Federighi discussed why “Personalized Siri” isn’t yet ready for prime time.
During the interview, Joswiak confirmed that when Apple says Personalized Siri – which includes personal context, on-screen awareness, and deeper integration with apps – will be available “in the coming year,” it means 2026. This means we’ll likely see it appear in an update to iOS 26 sometime next year.
Gurman claims that if the next few weeks of development “proves promising,” Apple could preview the features when it launches the new iPhone 17 models in the fall.
The delay in Personalized Siri features has caused legal trouble for Apple, as it is facing multiple class action lawsuits, both in the United States and Canada over the delayed features, which the company advertised heavily in the last quarter of last year.
The commercial in question, which starred actor Bella Ramsey, showed a Siri that had improved understanding of a user’s personal context, and that had on-screen awareness. Unfortunately, those new features never made an appearance in iOS 18, and Apple earlier this year announced that there would be a longer delay, due to the need for more development time.