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iPhone’s Popularity Leads to 37% Jump in Average Smartphone Prices in China

iPhone’s Popularity Leads to 37% Jump in Average Smartphone Prices in China

The popularity of Apple’s iPhone 6 and iPhone 6 Plus with Chinese consumers have led to a 37% jump in the average selling price of smartphones in China.

iPhone's Popularity Leads to 37% Jump in Average Smartphone Prices in China

AppleInsider:

Apple’s latest handsets have topped Chinese sales charts in each quarter in which they’ve been available, analyst Ben Bajarin noted last week. This has led to a rise in the overall ASP, which has generally been dragged down by the wide availability and popularity of low-cost smartphones, many of which carry sub-$100 price tags.

The average third quarter 2014 smartphone selling price was $192 (USD), according to IDC. That average rose to $263 by the first quarter of 2015, a 37% jump. The average Chinese smartphone selling price still lags the global average of $297.

The average smartphone price rose in China while the actual market for the devices contracted by 4% in the first quarter of 2015. That was the first such contraction in the Chinese market in six years. Amazingly, Apple’s sales jumped by 62% year-over-year.