AT&T announced on Monday that it has signed a deal with CBS which will bring the CBS lineup of channels and services to the DIRECTV NOW streaming service “in the coming days.”
In the coming weeks, we will begin to roll out CBS Television Network’s popular entertainment, sports and CBS News programming as well as SHOWTIME, The CW, CBS Sports Network and Pop on DIRECTV NOW. This will also include video-on-demand catalogs from CBS, The CW, Pop and Showtime®.
CBS and The CW content will be available on all DIRECTV NOW packages. Pop will be included starting on “Just Right” and CBS Sports Network starting on “Go Big.” Showtime can be added for $8 more a month, which AT&T says is the lowest monthly rate available from any streaming provider. Users will be able to access it through the DIRECTV NOW app, the Showtime Anytime app or online at ShowtimeAnytime.com.
Customers will also have access to live local coverage on nearly 25 live local CBS and The CW stations. Initially, local CBS stations will be available in:
- New York
- Los Angeles
- Dallas – Ft. Worth
- San Francisco–Oakland–San Jose
- Minneapolis-St. Paul
- Miami–Ft. Lauderdale
- Sacramento–Stockton–Modesto, CA
In other words, everywhere except where I live. AT&T says the new content will be rolling out “in the coming weeks.”
AT&T also plans to launch at least 30 additional ABC, FOX and NBC affiliates on DIRECTV NOW. This will bring the total to over 170 live local channels available across more than 80 metro areas.
In related news, some DIRECTV NOW customers are currently receiving invites to participate in beta testing of the service’s upcoming Cloud DVR feature, which is expected to debut to the public this fall.
For more information, visit the DIRECTV NOW website.